ZETA CONSULTING
Built on recruitment.
Extended into market execution.
Connected with future talent.
ZETA Consulting is a Europe-based consulting and human resource firm, supporting Chinese companies through cross-border recruitment, European market entry, and international talent development.
ZETA Consulting
A cross-border HR and business support firm for Chinese companies going global ZETA Consulting is headquartered in Milan and Beijing, with a business foundation built on human resources and overseas recruitment services. We work with Chinese companies expanding internationally, especially those entering Europe, and provide practical support across talent acquisition, local team building, and market execution.
Human Resources & Overseas Recruitment
This is our core and foundational business. We provide cross-border recruitment and talent solutions for Chinese companies building teams overseas, especially in Europe. Our work includes executive and professional search, local hiring support, team structure planning, and practical HR coordination across markets.
Market Entry & Local Execution for Chinese Companies
Beyond recruitment, we support Chinese companies in landing and operating in Europe. From early-stage market understanding to local business coordination, we help companies move from planning to real execution — with a focus on local presence, operational structure, and business development support.
International Career Program
Built on our understanding of real business needs, we have also developed an international career initiative for global talents. This program connects students and young professionals with real business environments, helping them better understand international companies, expectations, and career pathways.
We start from people. Then we help business move.
Many companies can recruit. Many companies can advise. What makes ZETA Consulting different is that we connect recruitment with real expansion needs. We understand that for Chinese companies entering Europe, the first challenge is often not only strategy — but finding the right people, building the right local team, and making the business work on the ground. That is why our services are built from the inside out: starting with talent, extending to operations, and supporting long-term development.
Designed for companies that need to build, not just explore
Our services are especially relevant for: • Chinese companies building overseas teams • businesses entering the European market • brands needing local support for landing and expansion • organizations looking for practical HR and operational coordination • companies that need both recruitment and execution support, not just one of them
We start from people. Then we help business move.
Many companies can recruit. Many companies can advise. What makes ZETA Consulting different is that we connect recruitment with real expansion needs. We understand that for Chinese companies entering Europe, the first challenge is often not only strategy — but finding the right people, building the right local team, and making the business work on the ground. That is why our services are built from the inside out: starting with talent, extending to operations, and supporting long-term development.
WHO WE ARE
ZETA CONSULTING is a comprehensive talent services company located in Milan, Italy and Beijing, China. We specialize in providing customized human resources solutions for overseas Chinese-funded enterprises and foreign-funded enterprises engaged in business with China.
Italy is where our business began, Following the footsteps of Chinese enterprises, we are almost all over the world, the enterprises we serve have become our loyal supporters.
Our Story
January 2019, ZETA CONSULTING STUDIO was established in Milan, Italy. With the rapid expansion of our business, and to better serve our domestic clients, in April 2021, we established Beijing Zeta Consulting Co., Ltd. in China, located in the Beijing Fortune Center within the commercial core of Beijing’s East Third Ring.
In 2023, marking the fifth year of ZETA’s development, with the support of Italian policies, ZETA CONSULTING SRL officially upgraded its establishment. With a fresh appearance, we aim to provide more comprehensive and professional services to support Chinese enterprises in talent deployment and development worldwide. Additionally, we strive to uphold higher professional standards, contributing to the sustainable development of foreign-funded enterprises doing business with China.
Developing talents is the professional mission of every member of ZETA. Over the years, we have successfully placed hundreds of Chinese and foreign professionals, as well as facilitated the career advancement of hundreds of international students. Career exploration is the bond of trust, and career development is the opportunity for talent. ZETA is committed to being the catalyst for the future success of every professional.
Every step of ZETA’s development has been steady and solid. Today, with a broader vision, we have set new goals for ZETA. With years of experience and accumulated resources, our International Professional Development and Empowerment Project will officially launch in 2024. In addition to serving enterprises, we will also provide support and opportunities for the career development of international professionals globally.
Our group include：
ZETA CONSULTING STUDIO
ZETA CONSULTING SRL
BEIJING ZHIDACONSULTING SRL
Our worldwide presence：
Our business now covers the entire Europe, including Italy, the United Kingdom, France, Germany, Spain, Poland and Eastern Europe, Greece, Russia and beyond, extending to Asia, the Americas, and Latin America, such as Japan, South Korea, Indonesia, India, Canada, Brazil, among others.
We maintain a good cooperative relationship with well-known universities and student organizations in Europe. Mainly from Italy, UK, France, Germany, Poland, Netherlands, Spain, etc.
The countries and regions we can reach include Italy, Britain, France, Germany, Poland, Spain, etc. We also have our own office in Beijing, China.
We maintain a good cooperative relationship with well-known local universities and student organizations:
IT : Polytechnic University of Milan, University of Bologna, Sapienza of Roma, University of Padua, University of Milan, Polytechnic of Turin, University of Florence, University of Rome “Tor Vergata”, University of Turin, University of Milan – Bicocca
UK: University of Bath, University of Birmingham
University of Bristol, University of Leeds, University of Liverpool, University of Manchester, Newcastle University, University of Sheffield, University of Warwick, University of York
Poland: University of Warsaw, Warsaw University of Technology
FR: Paris Sciences et Lettres Research University, Ecole Polytechnique, Sorbonne University, CentraleSupélec, École Normale Supérieure de Lyon
DE : RWTH Aachen University, Technical University of Berlin, University of Munich, Heidelberg University
Highly recommend this service! With the help of ZETA, I had a clearer understanding of myself and clarified the suitable occupation. Besides, she introduced me to many well-reputed companies, and invited experts in related positions to conduct mock interviews with me. Thanks to ZETA, I get the offer from my dreaming company, HUAWEI. Choose ZETA consulting, you won’t regret it!
— Chen Rongrong “ Polytechnic University of Milan”
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